Soraniwa Japan Market
Soraniwa Japan Market, which supports foreign brands in entering the Japanese market, exporting, selling, and analyzing the Japanese market, is a support service for foreign companies, brands, products, and services in Japan. We provide you with a unique online platform to catalog your products and provide you with analytical data.
In Business
What is Soraniwa Japan Market?
In which market categories do you expect your products to sell well in Japan? Which demographics are most popular?
This is a Shopify-based(*) service that allows you to verify data on your products, brands, and products in Japan, such as which target demographic, at what price, how much interest, and how likely they are to buy your products.
This service allows your company’s products to be listed on a proprietary online shopping mall (Soraniwa Online), and the number of views for each product, the number of views by Japanese users, time spent in Japan, number of visits, etc. are calculated using Google and Microsoft data analysis tools to support the expansion of each partner’s products into the Japanese market. This is a service that encourages the expansion of each partner into Japan. We will build company-original localized ECLPs on an experimental basis with specific corporate partners and actually start selling them in Japan.
Service Overview – Value to Partners
E-commerce platform for special products
The service we propose is an e-commerce platform to sell your products and goods with unique value to the Japanese market.
Developing a sales strategy in Japan
The services we offer are product catalogs for the Japanese market and sales channels in the Japanese market. We help foreign companies expand their sales channels in Japan.
Localization Strategy
We offer effective PR strategies tailored to local Japanese culture and market characteristics on our Japanese-language e-commerce platform.
Analysis Data Provision
We will provide analytical data in Japan to our partner community, and schedule bimonthly “strategy meetings” with limited participation of 50 partners.
Verify optimal solutions for each area and attribute
Target demographic data will be analyzed to validate optimal sales, marketing, and PR strategies. We also explore online engagement with your products with Heat-map analysis tools.
Publication in the media “Soraniwa“
We will place your company’s product banner on “Free Research Discovery Media Soraniwa”. We will introduce your products and services with a brand analysis theme.
Service Flow
Register Soraniwa Japan Market Partner Application Form
Please register your partner information via Google Forms.
Soraniwa Japan Market Partner Community Official WhatApp
We will provide you with the official WhatApp URL after you register as a partner.
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Apply for products through the product registration form
Each partner will receive a form to register their products on the official WhatApp.
Value offered to a limited number of 50 companies
- We support your company’s expansion into Japan at a special price!
- We provide data on the number of visits, access, time spent, etc. for each product
- We invite you to participate in our bimonthly strategy meetings as a service to analyze countries that may be a good match for your company’s products
Partners
*The logo of the partner company will be placed here.
Analysis Target Attribute Category
Demographic Attributes
Age range (e.g., teens, 20s, 30s, 40s+) Gender (male, female, non-binary) Household composition (single, married couple, household with children)
Consumer Purchasing Behavior and Psychological Characteristics
Price orientation (low-priced, mid-priced, premium-oriented) Brand orientation (domestic brand-oriented, foreign brand-oriented) Eco-sustainability awareness (environmentally conscious consumers, trend-conscious consumers), etc.
Interest by product category
Fashion & Apparel Food & Beverage (organic, imported food, etc.) Beauty & Cosmetics (organic, Korean cosmetics, luxury) Gadgets & Home Appliances Lifestyle & Interior Design Sports & Outdoor Equipment, etc.
Digital Behavior
Degree of use of e-commerce sites (frequent, occasional, and almost never) Active SNS (degree of use of Instagram, TikTok, YouTube, Twitter, etc.) Information gathering methods (word of mouth, blogs, official sites, review sites), etc.
Lifestyle / Life Stage
Urban vs. rural areas (Tokyo metropolitan area, Kansai area, regional cities, suburbs, rural areas) Work styles (office workers, remote workers, freelancers, students) Hobbies and preferences (travel, sports, outdoor activities, gadgets, beauty, entertainment)
Purchasing Channels and Payment Behavior
Analysis of online shopping vs. physical store purchase payment preferences (credit card, e-money, QR payment) subscription purchase preferences (subscriptions vs. one-time purchases), etc. from chats
Contract Plan
A 10% sales commission will be added at the time the customer purchases the product.
Build your own e-commerce site
We will build an e-commerce online platform to list your products in Japan, and test which products and categories will be of interest to which demographics.
Unique analysis tools
Share with partners a variety of data directly related to the sales experience, including the unique sales flow of the online sales platform and the flow of cart additions.
Use of Google Analytics Tools
We will share with our partners a variety of data utilizing the analytical tools provided by Google. We will use the data to verify which regions and target demographics your products are likely to be able to enter.
- Number of users browsing products and time spent
- Area and number of Clicks by browsing users
Heatmap Analysis Tools
We use heatmap tools to verify which products are of interest and which are not. We support your company’s product presentation.
Limited to the first 50 companies
Project Plan
Free Partner Registration Starts
Partner registration will begin in March 2025 with a limited number of 50 companies.
Start of individual EC development
We will start building an online e-commerce platform for product listings sequentially from March 2025, starting with companies that have registered their products. In which area, at what price, and how much interest will there be in your products and brand products? How much interest, at what price, in what areas, and with what potential for purchase? This service allows you to verify data such as the following
Started providing analysis data
We will begin providing analysis data free of charge in April 2025. The number of views, clicks, dwell time, number of visits, etc. for each product will be compiled and planned to be used as a boost to each corporate partner’s expansion into Japan.
Expansion of online sales partners
We plan to expand our online sales partners starting around October 2025.Soraniwa Japan Market is an online shopping site that connects your products with Japan. It provides a platform for customers seeking products that match Japanese culture to “buy what they really want.
What we want to “solve”
Providing “real” products
Products that win awards in rankings and product fairs tend to become famous in Japan, but we have an eye for “real products. Our mission is to provide truly good products to our Japanese target audience.
Localization Challenges
We will build a sales platform appropriately localized for Japan and provide new values to Japan.
Language Issues
We solve problems for companies that have difficulty selling in Japan due to language barriers. Our mission is to connect brands with Japanese customers.
Special Shopping Challenges
We handle special overseas products that are rarely handled by Amazon or general e-commerce sites. We will also promote the introduction of payment methods suitable for Japan.
Challenges in providing quality products
We bring to Japan high-quality brand-name product services from overseas, as well as high-quality, high-value-added products that are not yet known.
Providing Stimulus to Japan
By providing opportunities to experience various products from overseas, we propose new values to the Japanese people and Japanese culture.
What we want to “realize”
「Friendly Internationalization」
SHISEILABO Corporation hopes to realize “friendly internationalization” filled with harmony and respect through Japanese culture and world arts and products. We are looking for corporate partners to help us achieve this goal.
We define Japanese culture as “the fruit of innovation, development, and creative activities rooted in the providence of nature and nurtured by human wisdom and sensitivity.” At its root, Japanese culture is based on the idea that society can be enriched by the aesthetic senses and technologies that emerge from the importance of coexistence with nature.
We also believe that art is “a creative activity that is created by viewing human beings as a part of nature and paying humble respect to its greatness. ” Art has the universal power to connect people’s hearts and minds, transcending time and culture.
We propose a new way of internationalization, one that combines the profound spirituality of Japanese culture with the creativity of the world’s diverse arts, in order to “appreciate the workings of nature and create the future together. We aim to build a richer and more sustainable world where different cultures recognize and learn from each other, rather than being in conflict with each other.
As a bridge between culture and the arts, we will serve as a link between people and nature, and between the world and Japan.
About us
We are a company founded in 2015 in Japan. We provide corporate branding and other services for companies. We have helped more than 200 clients achieve business success.
Q&A
What is Soraniwa Japan Market?
Soraniwa Japan Market is an online shopping mall building support service that helps foreign companies sell their brands, products and services in the Japanese market. We support each company’s entry into the Japanese market by carefully analyzing data and providing the number of views, access data, and clicks.
What are the benefits of partner registration?
Soraniwa Japan Market will start a demonstration project in 2025. In the demonstration experiment, we hope to expand the project by building e-commerce sites for the Japanese market for various companies and checking the data at “strategy meetings” attended by partners. We are looking for partners for this purpose. A limited number of 50 companies that are willing to cooperate with us are offered a special rate.
What are the service procedures?
First you will be asked to fill out the required information on the Google form for partner registration application. After registration, you will receive an invitation to join the official whatApp community and submit product information via the product registration form. After the product information is registered, it will be published in our online catalog in due course. we will start providing analytical data from April 2025, and from 2026 onward, we plan to start experimental overseas sales with selected partners.
What is the content of the analyzed data?
We provide basic analysis data on the number of views, clicks, dwell time, and visits for each product. This data can be used to understand which regions and target demographics are interested in your products and help you develop a strategy for entering the Japanese market. Analysis data includes Google Analytics 4, Heatmap, and Shopify data.
